Georgia Chamber of Commerce raised $2.2M in 3 years

Challenge

 

  • The Georgia Chamber of Commerce wanted to increase its revenues at a reasonable cost, with minimal risk of failure to the organization.

  • The Chamber wanted a partner that understood the needs of Chambers of Commerce with a demonstrated track record of success.

 

Solution

  • Georgia Chamber of Commerce retained Fremont Development Group to lead its fundraising activities.

  • Fremont conducted a Total Resource Campaign lasting 3 years.

  • Total Resource Campaign Implementation activities included use of:

    • Total Resource Campaign™ Sourcebook

    • 123TRC™(custom campaign management software)

    • Campaign Timeline and Project Plan

    • Product & Pricing Analysis

    • Identification of budget reduction opportunities

    • Goal setting

    • Recruitment of volunteer leadership

    • Preparation of your Campaign Manual (camera-ready for printing)

    • Training and Certification program for staff and volunteers

    • Campaign newsletter support and preparation

    • Development of team incentives and rules

    • On-site campaign assessment and coaching

    • Post campaign survey and volunteer critique session

    • Post campaign report

 

Results

  • Increased Year 1 revenues to $650,865, an increase of 383% from previous year prior to Fremont’s assistance

  • Increased Year 2 revenues to $710,865

  • Increased Year 3 revenues to $837,582

  • Surpassed chamber’s goal for 4th year producing $834,381 based on success of Fremont’s prior campaign assistance

  • Improved staff and volunteer management and administration

  • Increased staff and volunteer motivation and commitment to chamber

 

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